When a crisis hits, it rarely arrives with warning. It lands fast, spreads faster, and tests every part of your organisation. Your leadership, your processes, your culture and above all, your reputation.
In truth, most crises aren't lightning bolts. They're slow burns. There are warning signs people saw but didn't act on. Small issues compound and grow. Most reputational damage is preventable - if you know what to watch for.
Strategic and assured
A crisis does not create character, it reveals it. The organisations that respond well are rarely the lucky ones. They are the prepared ones. They have defined escalation routes, trained leadership teams and clear communication frameworks that hold up under pressure.
If you have ever asked:
What does a strong crisis communications plan actually look like?
How do we protect our reputation when something goes wrong?
How often should we run crisis simulations?
What should our leaders do in the first hour of a crisis?
You are asking the right questions.
Our crisis management service helps you spot issues early, navigate pressure with confidence, and emerge in good standing. Reputation can be damaged in minutes - but it's how you respond in those minutes that determines what comes next.
Most companies don't fail because of one big event. They fail because small issues built up, get ignored, and then... explode. The best defence is catching them early.
We help you identify risks early and address issues before they escalate into headlines. This is about strengthening your organisation from the inside out and ensuring you are not caught off guard.
Risk identification and prevention
We help you identify what could damage your reputation - from employee sentiment shifts to supply chain vulnerabilities. We map likelihood, impact, and your level of control. That framework transforms gut instinct into actionable risk management.
Crisis simulation and stress testing
Theory is not enough. We run tabletop exercises and full crisis simulations so your teams experience pressure in a controlled environment. Not to get everything right, but to know what it feels like when the phone starts ringing. Teams that have practiced don't panic - they act.
Clear escalation and first-hour planning
The first hour of a crisis often determines the outcome. Confusion is costly. We develop clear escalation frameworks so you know: is this an issue or a crisis? Who gets called? What do we do first? No guesswork. Your crisis management team is clear before anything happens.
Outcome:
A leadership team capable of guiding the organisation under intense scrutiny. Teams that are aligned, decisive and prepared to handle threats to reputation or operations with authority and control.
When the phone will not stop ringing and your inbox feels out of control, you need calm expertise at your side. Silence creates speculation. The wrong message damages trust. We help you get it right.
We'll help you stay ahead of the story by being clear about what you know, what you don't, and what comes next.
Rapid response and message development
Speed matters, but so does being human. Your first statement needs the 4Cs: concern for those impacted; how you're in control and acting; clarity - communicating without jargon or legalese; and a commitment to what's next. We help you craft messages that land, not corporate statements that distance you.
Media and stakeholder management
Your employees, customers, partners, regulators and the media all need reassurance.
We coordinate communications across channels to maintain consistency and transparency. From press statements and media handling to internal briefings and stakeholder updates, we protect your narrative and reinforce confidence.
Calm, experienced guidance
Crisis situations are high pressure and emotionally charged. Decisions made in haste can linger for years.
Our experienced advisers provide the outside perspective that helps leadership stay clear-headed, measured, and aligned. We help you listen - not just to what you're saying, but to what's being said about you.
Outcome:
A controlled, credible and compassionate response that safeguards your reputation, maintains trust and demonstrates leadership when it matters most.
After a crisis:
Rebuilding and recovering
The work does not end when the headlines fade. How you recover defines how you are remembered.
Post crisis review
We'll work with you to review what happened and why. We'll then look at how you responded and what we could do differently next time. Not to apportion blame, but to learn.
Restoring confidence and trust
Trust isn't rebuilt through press releases - it takes visible change and consistent messaging. We'll help you rebuild and reassure on your way to recovery.
Evolving your crisis strategy
Every crisis offers insight. We'll update your risk assessments, playbooks, and processes - embedding improvements so you emerge stronger than before. If nothing changes after a crisis, you'll find yourself back here again.
Outcome:
A meaningful recovery strategy that restores trust, reinforces leadership credibility and leaves your organisation better prepared for future challenges.
Deborah brings a wide range of skills to her work. She works on everything from ideas, to content creation, to website governance.
She is dedicated to helping clients meet the communications challenges brought about by today’s fast-paced, multi-media world. She’s partnered with clients from many different industries tackling a variety of content assessment and strategy, social media and community management and site transition projects.
Ilona has over 15 years’ design experience working for both multi-national companies and agencies in London.
From designing magazines, to logo and branding, to communications materials and presentations – whatever the brief, Ilona relishes a challenge. She always offers a different view, introducing fresh ideas and novel design solutions that elevate any project she works on.
Although originally from Germany, she is proud to have lived in the UK long enough to call herself an English Rose! Ilona hates clip art and comic sans (who doesn’t? )
Elissa is on a mission to help clients build a brand they’re proud of. Drawing on 15 years’ experience in communications, branding and marketing, she mixes brand strategy with change management to transform the way organisations communicate, internally and externally.
A true word nerd, she combines strategy with creativity to develop messages and content that engage audiences across industries.
Elissa bridges the gap between public and private sectors, working with corporations, non-profits, NGOs and social impact startups alike. As an experienced speaker and trainer, she uses her expertise to empower clients and organisations to drive change and tell stories that inspire action.
Having cut her teeth in the print industry (and has the paper cuts to prove it), Laura now has over twelve years' experience as a graphic designer, with a focus on branding and publication design.
Laura combines professionalism with fun and creativity, and loves drawing inspiration from the world around her. Her favourite part of the design process is getting to know the client, deeply understanding their needs and motivations. This, she believes, is the basis of great design.
Outside of work Laura can be found pursuing quite a few different hobbies, including knitting, painting and most recently, rollerskating.
Amanda is a senior communications and change advisor with extensive experience working alongside high-profile leaders and organisations on strategy, reputation, and decision-making. She has held senior leadership roles both in consultancy and in-house, including as UK CEO of Burson-Marsteller.
Amanda is particularly trusted for her judgement and ability to cut through complexity - she is known for one of the best “sniff tests” in the business. She takes a calm, considered approach to situations, particularly those which are sensitive, fast-moving, or ambiguous.
She has worked across a wide range of sectors including healthcare, food, natural resources, and manufacturing – often in environments shaped by regulation, public opinion, and competing stakeholder expectations. She understands that progress depends not only on strong strategy, but also on how people feel informed, involved, and confident in their role.
A scientist by training, Amanda values evidence as well as emotion when it comes to communicating. She is known as a trusted sounding board who can help leaders think clearly, act decisively, and lead with confidence.
Imogen is a senior communications consultant who has spent her career helping individuals, teams, and organisations navigate complex change - transforming strategy into stories that inspire, engage, and motivate.
Not one to shy away from asking the tough questions, she combines curiosity with a strong focus on outcomes. Imogen believes in the power of “normal not formal” language: clear, simple communication, free from corporate jargon. She thrives when elevating the mundane, the technical, or the difficult into content that’s influential, powerful, and human.
Imogen has experience across the public and private sectors in high-profile and fast-paced environments where clarity, credibility, and agility matter. She supports and coaches leaders and practitioners to develop well-defined narratives that build confidence, aid decision making, and drive action. She cares deeply about fairness, transparency, and helping others to feel part of the process.
She loves cheese, wonderful writing, rugby, and the Archers.
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